Some years ago, Amazon started launching an interesting micro-private-label brand strategy on its main platform. Among the first to be noticed by the public was Pinzon, the e-retailer’s brand for selling luxury bedding and bath products.

Soon, customers noticed other labels selling under the Amazon umbrella, such as Strathwood, Amazon Technologies Inc., Denali, and Pike Street. Each of these handles various departments, such as patio furniture, home & kitchen, tools & home improvement, and others. At the moment, we couldn’t find any other Amazon label brands flying ‘under the radar.’ However, we’ll keep an eye out for further reports on this blog.

About Pinzon

If you access www.pinzon.com, the site redirects you to this Pinzon page on Amazon. Pinzon manufactures sheet sets, bath towels, furniture and kitchen gadgets, and uses this Amazon platform to sell them to Amazon customers.

The Pinzon products are stylish, valuable, and prove a certain craftsmanship, so you might be interested to have them in your home. Made of the best materials and designs, the Pinzon offering also uses the most reliable manufacturing methods for top quality. Each Pinzon item undergoes thorough testing and the company promises to respond to customer feedback.

Go to Amazon’s Pinzon section to check out their products, such as towels, bedding, and cook’s tools. You’re bound to find something for any occasion – and at the best value! The selection, which started at 600 items in 2009, continues to grow, so the Pinzon brand can now become a trustworthy contributor to your lifestyle.

Why Pinzon

Right after the launch of the label brand, Amazon customers weren’t sure what to make of Pinzon. This new way for Amazon to attract buyers was fairly unknown to the public, but the name Pinzon was a clear clue that this was an Amazon brand.

Vicente Yáñez Pinzón was a Spanish conquistador and explorer who proudly discovered the Amazon River. The connection with the e-shopping giant stares you in the eye, seeing that Amazon draws its name from the river.

In 2005, Pinzon was designed to offer a smaller variety of household goods, limited to bedding and bath products. However, it quickly expanded to include clothing, accessories, jewelry, and many other kitchen and household products. Keep in mind that even though Pinzon was among Amazon’s first forays into the ‘private label’ world, it is still pretty expansive.

Bedding Types from Pinzon

You can buy two main styles of down comforters from Amazon – Pyrenees and PrimaLoft. Both of these are manufactured by DownLite, given that Amazon only handles the shipping to customers. DownLite is famous for making comforters for nearly every major hotel brand in the U.S. and for several international retailers.

That’s why, if you’ve ever gone on a vacation to a nice hotel and slept on a heavenly bedding set, you most likely slept on one of PrimaLoft’s products. However, you don’t have to wait all year long for that one-week trip to experience the comfort of PrimaLoft bedding. Now, you can have the same soundless sleep in your own home for a very affordable price.

How does Amazon do it? Their secret of their low prices is not depending on a brick-and-mortar retail store. The e-shopping company has significantly lower operational costs than its competitors. Whatever they save, they pass it along to you.

Below you will find a list of Pinzon products that you can buy today and ensure your home is comfortable, cozy, and inviting. Some items are on the pricier side, while others are fairly affordable, so browse with confidence.

Luxury 820-Gram Bath Sheet

This plush bath sheet absorbs water fast and then dries quickly. Available in multiple colors (Marine, Platinum, Sage, Ivory, and White), it is designed with a classic piqué border to improve the style of any bathroom. This luxurious towel is made of 100% cotton, which means it is not only durable, but also exceptionally soft to the touch.

A towel’s weight is one of the best indicators of quality and performance. The lighter ones dry quicker while the heavier ones are clearly more absorbent. Towel density is typically measured in grams per square meter (GSM) and those in the 600 to 900 GSM range are the best to buy. This 820-Gram bath sheet will ensure you a spa-like experience.

Heavyweight Flannel Sheet Set – Queen

This flannel sheet set will be responsible for your most comfortable sleep. Flannel is not just immensely soft to the touch, but also a woven, brushed-cotton fabric. In addition to thread count, this material is also measured by the number of ounces it takes to make up a square yard. At 190 grams per square meter, this sheet set offers softness and durability alike.

The enhanced velvety feeling is given by the fabric being napped on both sides. This makes the sheet set ideal for keeping you warm during the cold winter months. Thanks to the combed yarn technique, the fibers are lined up straight and perfectly parallel for a more compact yarn.

500-Thread-Count Pima Cotton Sheet Set – Queen

Another gorgeous queen set, this item is a “must have.” The thread count – which refers to how many threads make up one square inch of fabric – is mid-range. Usually, the fabric is softer is the threads woven together are finer.

Offering dreamy smoothness, the 500-thread-count will feel significantly softer than a 200 thread count sheet set. Thanks to the higher range of thread count, the sheets are lighter and more flexible for an attractive display. The good news is that the set is a great choice for those wishing to stay within a desired price point.

Made of Pima cotton – which comes from the same plant as Egyptian cotton – the sheets feature a lustrous shine, superior softness, and long-lasting strength.

Cotton Flannel Duvet Set – King

It’s time to present some offers for king-size beds. This set includes a duvet cover with a hidden button closure and two king-size shams with envelope closures and a two-inch border.

Made using the thorough combing process, the duvet set is comprised of even and smooth fibers. The technique gets rid of the short fibers and the debris that often weakens the yarn and makes it feel rough. Thanks to the longer combed yarn, the set offers ultra-smooth hand feel, optimal strength, and a very lustrous appearance.

The duvet cover is easy to care for because it can be machine washed in warm water. Put it in the gentle cycle, and then tumble dry it on low. You can also hang the duvet cover out on the clothesline to dry on a warm sunny day. Make sure to use only a non-chlorine bleach.

Hypoallergenic Down Alternative Comforter – King

A down-alternative fill in a comforter feels supple and lightweight. However, the Pinzon offer also ensures the necessary warmth for year-round comfort. In the winter, it insulates against cold drafts, while staying lightweight and not too hot in the summer.

Similar to a traditional down, this alternative comforter offers a comfortable night’s sleep with its breathability. The cover quickly releases moisture vapor and body heat to the surface, making sure you are cozy at all times. It’s also more affordable, while keeping the plush feeling of down without the feathers.

Thanks to the 75 ounces of fill, this luxurious comforter will keep you warm during the fall and winter months. While it’s definitely heavier, it doesn’t become uncomfortably so. Also, the comforter is hypoallergenic, passing the industry’s sanitization methods to remove any impurities.

Hypoallergenic White Goose Down Comforter – King

A classic, this down fill is well-known for being exceptionally breathable. It means that your body temperature during sleep is always optimal, offering you comfort throughout the night. The difference from a traditional down comforter lies in the feathers.

Given that geese are large birds, they usually have bigger down clusters. In turn, this makes the goose down comforter be exceptionally luxurious. There are a variety of shades when it comes to down and feathers, from white to black-speckled grey. However, white down and feathers are ideal, because they perfectly blend in with white bedding.

This comforter uses baffle box stitching, which refers to the thin strips of internal fabric (the “baffles”) used to create walls between the top and bottom surface layers. The result is a checkered-pattern design with individual boxes (6 to 15 inches in size).

Why baffle box stitching? Because it maximizes thickness, as well as prevent fill from clumping into corners. This way, you are offered an easy-to-maintain distribution of fill within each square box. Baffle box stitching is better than sewn-through box stitching because it creates a flatter and smoother appearance.


All of these luxurious bedding items are a button away from being on your bed or in your bathroom. There’s no reason why you should not be able to enjoy a relaxing night sleep in the comfort of your own home. Pinzon might just be the right way to go for you.

3 COMMENTS

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